Business Inspiration Tips

Managing social media marketing using the SOSTAC® approach   By Chris Soames  07 Aug, 2014 Social media governance       Explore our Social Media Marketing Toolkit A structured approach to implementing a successful social media marketing strategy A recent survey suggests that  93% of marketers have transitioned to the world of social networking . But this does not mean that we all currently understand its place in our marketing mix, how we should be using it and how to generate an ROI...  The shift from one-way outbound messages to real-time dialogue has caught many of us off guard, so much so that  20% of businesses still don't even have a social media strategy in place . In this post I discuss some of the planning decisions we can make to improve management of social media comms. The reason many brands do not utilise social well is that they don’t think about strategy, because we use these tool...

193 Blogging Ideas For Starting a Blog BY  ELNA  | UPDATED OCT 10, 2018 |  28 COMMENTS  |  6.1K SHARES Trying to come up with a blogging niche or blogging topics can be super hard when you’re just starting out.  Starting a blog  means you have to create content regularly for years to come. How do you do it? For me,  the number one challenge I hear from new mom bloggers is what should I blog about?  They have no idea  what their niche  is. I totally get you. When I started Twins Mommy I really had no idea what sort of  blogging ideas to write about. I knew I didn’t want to write all about  my twins  – all the time!! But, with a name like Twins Mommy, I had to find a way to write what I enjoyed. So I ended up writing about what I knew best – working from home with little ones. But later on, this focussed on moms that want to  make money blogging . So,...

How to Write a Blog Business Plan (Free Workbook and All) If you like adult homework and careful planning, this post is for you. If you don’t like adult homework or planning out the details of your blog as a business, then this post is DEFINITELY for you. If you currently (or ever plan to in the future) regard your blog as a business, or a way to make money, or grow your platform, or enhance your brand, then creating a blog business plan is essential. “Why? Why must I do this? This is just part of your nefarious plan to keep me busy . . .” you say. True. But, if you don’t 100% love your blog plan and me after you’re done, I’ll enter you into the  “Regina wastes my time and life e-gift card drawing”  for $25 to Amazon.com, because here’s the deal: I’d never recommend starting a business without a business plan, so I feel passionately about you developing a blog business plan if you’ll ever regard your blog a...

The Ultimate Guide to Social Media for Local Business [INFOGRAPHIC] Read more at https://www.business2community.com/social-business/ultimate-guide-social-media-local-business-infographic-0826242 Google+ image: https://cdn.business2community.com/wp-content/uploads/2014/03/local-google-.png 1. Get a local business page Getting found on search engines is crucial for any local business, and the #1 step you can take to appear on page one of Google search results for your area is to get a Google+ local business page. It six weeks for Google to verify your address, but once they do, you get a free listing worth thousands in advertising. 2. Add photos of your business’ exterior Give people a snapshot of what your brick & mortar location looks like. While a professional image would be great, one you take yourself will do nicely. 3. Add photos of your business’ interior Do you invest a lot of time making your store an inviting place to stop in and browse? Show it off wit...

10 Essential Slideshare Marketing Tips SlideShare has become the world’s largest content sharing website. It has an unparalleled following which mostly comprises of business owners, professionals and aspirants from all industries and specializations. Being on SlideShare is obviously necessary for any business or professional but being able to display your content on the first page or landing page of the website is far more crucial. A collection of marketing strategies to integrate with your Slideshare promotions to increase your search rankings and make it to the front page. Exposure is quintessential to succeed in content marketing and you get the maximum exposure when you can land your content on the front page of SlideShare. In the slideshow, 10 Essential Tips For Landing On The Front Page Of SlideShare, you would get proven ways to achieve your objective. How to Make it to the Top What drives any content or a post to the front page? Popularity and relevance of the post, ...