Different types of commercial photography - UrbanPro Commercial photography is a vast field with multiple categories of photography and specializations under it. Commercial photography, deals with photography taken for commercial purposes – to promote a product or brand or even an individual, or to sell a product or service. It involves taking photographs of products, services and even high-value individuals, to use in advertising campaigns like newspapers, magazines, brochures and more, to promote the clients or their products or services. Sharp and beautiful photographs that you see in billboards, product catalogues, business websites, advertisements, etc. comes under the category – Commercial Photography . This branch of photography is majorly used to drive sales and build brand awareness by promoting a product or service. Commercial photographers capture the essence of a product or service and convey it through the images. The pictures clearly c...
Types of logos August 9, 2017 In Tips Examples of logos can be useful for clients during a brand identity project. Here’s a roundup of four different types of logos: lettermarks, wordmarks, pictorial marks, and combination marks. Lettermarks Lettermarks are just what they sound like: logos that are made of letters. Whether you call them monograms, initials, or acronyms, they’re in the same category. Wordmarks Wordmarks are logos made of… wait for it… words. The brand’s name is represented by typography, without including a symbol or picture. Don’t be tempted to think “somebody just typed out that name in a font.” Good wordmarks are carefully crafted to have a visual rhythm throughout the word, balancing white space, line weights, and the way the letters interact with each other. Wordmarks can be classified according to style. Serif wordmarks Logos made from serif lettering (where the strokes of the l...
Types of Illustration – Styles and Techniques By Bilyana in Insights , Inspiration 10 months ago Viewed 13,076 times We noticed that there are several definitions of what illustration might be and what types of illustrations there are … Each time we tried to find a video, article or some other source throwing light on the subject – we got lost or we didn’t get enough information; or we had to look at several places to be able to systemize our findings… That is why we decided to put a piece together on the topic of Illustration Types of illustration Styles and techniques as our attempt in creating a comprehensive, yet easy to read article about illustration. Mike Redman – Living room studio We figured out that many people get confused by the definitions given for a “designer” and an “illustrator” , and even ...
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